Les coulisses

Backstage, shooting YOU

Backstage, shooting VOUS


For this new article we take you behind the scenes of our “YOU” photoshoot!


A collection that we created based on your desires and the surveys carried out on social networks, who else but you to embody it!

For the first time, a shooting with our clients and our team as models.

We reveal the behind the scenes of this day with you.


9am: Introductions and set-up

Welcome to the studio! In the heart of Paris, let's start with the setup of the shooting. The outfits on racks, in color gradients; the light to adjust, the jewelry to install, the makeup to put on and of course the decor.

Over breakfast, our team of the day arrives: our clients Tracy, Margaux, Dana, Louise and Marie; Ginny, Coline, Lisa-Marie, Emmy and Mathilde from our team! Behind the lens, always Juliette, since the beginning.

Music, let's go!

Make-up time

If you have ever been to Le Bon Marché, you have probably come across Mathilde.
In our team since (almost) the beginning, she manages our corner at Bon Marché but is also a makeup artist!

A natural makeup for everyone, which will perfectly capture the light of the flashes!


Individual morning

Crop and zoom, in the morning it's the individual part that we shoot! The opportunity to get used to the lens and get to know the team better.


A novice in front of the lens, Juliette guides everyone to strike THE perfect pose.


For those who don't pose? You don't want to know the studio playlist... we had a good laugh (and dance)

Group afternoon

A class photo look, but much more stylish. In the afternoon, it's time for group photos! 2, 3, 5, all together...


The hardest part? Managing all the breaks and not forgetting any jewel from the new collection! The pieces are small, so you have to be careful not to hide them with clothes or poses.

All terrain for Juliette, a perfect photo is earned!

End of a day with thousands of photos taken and great encounters!

A first experience for us and for our customers and a result that we can’t wait to discover!

The next step? The selection of photos (only 10%), the retouching of colors, the compression for the site and the preparation of the communication!

I hope you enjoyed this little behind-the-scenes look, head over to the product pages to see the final photos ;)


Photographer: Juliette Denis

Discover the result of the shooting

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1 comment

Dominique SEGUI

Dominique SEGUI

Un superbe moment de partage 👏👏 J’aime beaucoup le résultat du shooting et la nouvelle collection.

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