For this new article we take you behind the scenes of our "YOU" shoot!

A collection that we have created according to your desires and the surveys carried out on social networks, who else than you to embody it!

For the first time, a shooting with our clients and our team as models.

We take you behind the scenes of this day.

9am: Presentations and set-up

Welcome to the studio! In the middle of Paris, let's start with the setup of the shoot. The outfits on racks, in gradations of colours; the light to be adjusted, the jewels to be installed, the make-up to be put in place and of course the decor.

Over breakfast, our team of the day arrives: our clients Tracy, Margaux, Dana, Louise and Marie; Ginny, Coline, Lisa-Marie, Emmy and Mathilde from our team! Behind the lens always Juliette, since the beginning.

Music, let's go!

Make-up time

If you've ever been to Le Bon Marché, you've probably come across Mathilde.

In our team since (almost) the beginning, she manages our corner at the Bon Marché but is also a make-up artist!

A natural make-up for all, which will perfectly capture the light of the flashes!

Individual morning

Crop and zoom, in the morning it's the individual part that we shoot! The opportunity to get used to the lens and to get to know the team better.

A novice in front of the lens, Juliette guides everyone to the perfect pose.

For those who don't pose? You don't want to know the studio playlist... we had a lot of fun (and dancing)

Afternoon in group

It looks like a class photo, but much more stylish. In the afternoon it was time for a group photo! 2, 3, 5, all together...

The hardest part? Managing all the breaks and not forgetting any jewellery from the new collection! As the pieces are small, you have to be careful not to hide them with your clothes or poses.